We order, store, deliver and track over 60,000 cases of product to over 5,000 retail accounts each day. At the same time, we’re providing marketing and merchandising support to our clients, training our personnel, maintaining our facilities and much more. Monarch has six primary areas of operation that work closely together as an integrated team.
Monarch’s on-premise sales representatives work closely with bars and restaurants to enhance product knowledge and help increase sales at their establishments. In this ever-changing and often unpredictable market segment, Monarch’s on–premise representatives can be extremely important to success of these particular venues. Our representatives not only make sure that Monarch products are prominently featured and properly promoted, but also assist our customers with point of purchase displays, special event décor, drink specials and beer & wine product training.
Working behind the scenes are the people who provide the backbone to our organization – our administrative personnel. Because the beer and wine industry moves fast, it takes fast moving people to provide the internal and external support so vital in keeping everything running smoothly. This means answering the phones, processing the orders, tracking the deliveries, providing technical support, training personnel, administering employee benefits, issuing payroll and successfully performing all these tasks in the course of a given day.
Inside Monarch’s nearly half million square foot warehouse, you’ll find millions of cases of beer and wine from around the world. These cases are in various stages of transition from being unloaded from our suppliers and stacked in a temperature controlled environment to being stocked in our state-of-the-art Vertique picking system to being loaded onto waiting trucks for delivery to our customers. E.F. Transit employees working in the warehouse are knowledgeable in the flow, packing and shipping of beer and wine orders.
Daily Bulk Delivery
E.F. Transit, Monarch’s affiliated transportation and logistics company, manages a bulk delivery division. The bulk delivery division was formed to maximize efficiency and facilitate the safe, reliable transportation of our products. This division has become an important part of E.F. Transit due not only to its ability to ensure consistent transportation of product coming from our Miller and Coors suppliers, but also by providing help during busy times like key holidays and summer. This provides significant value for the customer and helps to advance the industry.
Building brand equity and increasing demand for our products is a major focus for Monarch Beverage Company. Vision Concepts enables us to accomplish these goals through customized marketing programs, promotional items and product sampling and promotions. Vision operates locally, regionally and nationally and can quickly and efficiently respond to customer needs with a wide variety of promotional campaigns.
World Class Beer
World Class Beer (formerly known as World Class Beverages) is a sales division dedicated to the rapid growth of the craft beer segment. Within this specialty market consumers are extremely passionate about the craft beer movement, and about the foods and cultures that surround these products. World Class Beer exists to fuel this movement by educating Indiana consumers, enhancing their beer passion and connecting them with great craft beers from throughout the country and around the world.